360 PSG Recent News

Announcement: 360 PSG Merges With Manzella Marketing

Thu, 24 Aug 2023 12:50:15 -0400

360 PSG, a leading provider of digital marketing and website design services in the Buffalo area, announced today that it has merged with Manzella Marketing, a full-service, strategic and creative agency, to offer more comprehensive solutions and a better overall agency experience for clients.

Our CEO Joel Colombo Receives the Prestigious Luminary Award

Tue, 13 Jun 2023 13:02:22 -0400

At 360 PSG, we have always been proud to be led by individuals whose dedication and visionary leadership are second to none. Today, we have another reason to celebrate as our very own CEO, Joel Colombo, has been recognized with the Luminary Award. The award was presented by Hadar Borden, Director of Blackstone LaunchPad at the University at Buffalo (UB), in recognition of Joel's significant contributions to entrepreneurial initiatives and guiding students in their business journeys.

Focus Forward Volume 9: The Post-Covid Business Model: Resiliency and Continuity

Mon, 15 Jun 2020 08:22:58 -0400

The coronavirus pandemic is what mathematical statistician and risk analyst Nassim Nicholas Taleb would call a “black swan” event—an extremely rare event with severe consequences that can cause cataclysmic damage to the economy. These events can’t be predicted by standard forecasting tools, and in fact, these tools can increase vulnerability by providing a false sense of security and propagating risk. There is no way to prevent a black swan event, but there are ways to prepare for them, including by building responsive, robust systems that will insulate your business as much as possible.

Focus Forward Volume 5: Using Downtime to Improve Your Site

Fri, 12 Jun 2020 16:40:01 -0400

Since the spread of COVID-19, internet usage has increased by more than 70 percent. People were already spending an average of 3.5 hours a day on their mobile devices, and since the pandemic, that number has more than doubled, according to data compiled from iPhone’s weekly screen time reports. Since people are spending more time in front of their screens now than literally at any other time in history, it’s in your best interest to make sure your business’s website is looking great. If your business is currently closed due to stay-at-home mandates from the government, now would be a great time to improve your site so that it’s up to date and ready to go when you reopen.

Focus Forward Volume 7: Imagining the Post-COVID Workspace

Fri, 12 Jun 2020 15:49:54 -0400

Currently, about half the American workforce is telecommuting, a sharp increase from the 5 percent of employees who worked from home just a few years ago. While governmental restrictions are beginning to ease across the country, many employers won’t be welcoming back full workforces immediately. Some will be curtailed by mandates that allow only a fraction of employees to return, while others won’t immediately be generating the revenue to bring back a full staff. However, many employers are also choosing to continue to require, or at least allow, telecommuting. Twitter recently announced that some employees will be able to work from home “forever,” after realizing that this new set-up can work at scale. Other Silicon Valley behemoths are following suit, and companies once known for offering impressive offices and quirky perks are pivoting toward offering extended work-from-home arrangements instead.

Focus Forward Volume 8: How to Manage Your Campaigns Through COVID-19

Fri, 05 Jun 2020 12:11:26 -0400

Businesses are facing unprecedented challenges in today’s economy. Campaigns seemingly change overnight as brands rapidly string together new ideas and strategies in an effort to not only keep business running smoothly, but running at all. Navigating the road ahead isn’t going to be an easy task, but by evaluating current campaign efforts and adapting to industry trends, it is a feasible one.

Focus Forward Volume 1: Adapting to a Virtual Office

Thu, 21 May 2020 10:14:18 -0400

A virtual office space might be one of the most effective ways for your company to stay connected internally, and Pragli Virtual Office is the perfect resource to ensure your business operates as smoothly as possible. Pragli gives companies the ability to video chat, instant message and more. Pop into one of your conference rooms if you wish to conduct a team meeting or request to have an individual join you in your office if you wish to speak privately. Status updates come in handy if you need to know what people are working on or if they’re available to talk. Each person gets to create their own avatar to help add a little fun to online working.

Focus Forward Volume 2: Google Ads Credit for Small and Medium Businesses

Thu, 21 May 2020 10:13:47 -0400

In an effort to help small and medium-sized businesses (SMBs) during this challenging time, Google is offering $340 million in Google Ads credits to help alleviate some of the costs for SMBs that are associated with them engaging with their customers during the coronavirus.

Focus Forward Volume 3: Building Buzz for Your Brand

Thu, 21 May 2020 10:13:17 -0400

If your business is seeing less sales right now, community outreach may be the last thing on your mind. After all, if you're not making much, you can't do much, right? However, contributing in times of need positively impacts customers' perception of your brand, and garners priceless goodwill. A recent survey by data analytics firm YouGov indicated that a majority of Americans—60 percent—are more likely to purchase from a company that has aided in the COVID-19 pandemic. Moreover, the companies that do contribute have seen huge increases in their buzz scores, a metric that measures whether consumers have heard anything positive about a brand in the past two weeks.

Focus Forward Volume 4: Adjusting Your Brand's Social Media Strategy

Thu, 21 May 2020 10:12:47 -0400

How has your business been handling social media during COVID-19? Some brands have been choosing to stick to the status quo by not acknowledging the change, while others have committed to posting about COVID-19 and nothing else. Ultimately, most brands have no idea what to say or how to react—a common struggle according to AdRoll. One of the best ways to connect with your customers on social media is by showing them empathy. But to do that, you need to know who they are and what they’re up to.

Focus Forward Volume 6: Virtual Channels to Maintain Client Connections

Thu, 21 May 2020 10:11:46 -0400

Remaining in contact with your clients has likely become challenging with everyone’s work environments completely transformed. As this remote lifestyle becomes increasingly natural, it’s evident that technology is going to play a leading role in business going forward. Virtual communication tools can help you stay ahead of the curve while keeping you connected with your clients.

Roberts-Gordon Gets a Full Scale Website Redesign

Fri, 15 Apr 2016 12:14:19 -0400

Roberts-Gordon Gets a Full Responsive Redesign with a Fission CMS Website.

Roberts-Gordon provides tools designed for maximum comfort and minimal heat loss for commercial, industrial, institutional, agricultural, military applications and much more. Their product offering is feature on their newly redesigned Fission CMS website. Their site features a fully customized redesign, information architecture, high quality images, and a backend portal for reps.

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About Fission CMS

Our flagship product, the Fission Content Management System is a powerful web-based CMS that gives you complete control of your website and its content. Our enterprise quality platform, Fission CMS is the top choice for websites that require more features and functionality than our 360 CMS presently offers. Users of all experience levels can use Fission CMS to manage their websites.

The Fission Web System is loaded with over 100 features and tools that make creating, editing and managing your website a breeze. The available options ensure that you'll rarely (if ever) have to worry about your website lacking the capability to perform the tasks you desire. Additionally, you'll never have to deal with server upgrades and updates - we do it all.

North Woods Capital Benefits Brings Their Financial Planning Services Online with a 360 CMS Website

Fri, 15 Apr 2016 12:10:20 -0400

North Woods Capital Benefits Gets a Full Responsive Design with a 360 CMS Website.

North Woods Capital Benefits helps businesses large and small nagivate the complex employee benefit and investment management sphere. They seek to help businesses control costs, and maximize long-term savings. Their new 360 CMS website features a custom responsive design, content population for 10 pages, a full slider on their homepage, and integration with their linkedin profile.

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360 CMS

Their new website, built by our in-house development team - 360 CMS is a modern web platform that enables users to easily maintain their website, similar to the Fission Web System, but without as many bells and whistles. 360 CMS includes many of the staples of our flagship Fission platform, such as unlimited content pages, custom forms and user permissions, and a file library for media and images. While 360 CMS may not include some of the more advanced functionality of Fission CMS, our development team spared no expense in ensuring that 360 CMS is a top-notch, simple-to-use platform.

Are you Ready to Build a New Website with 360 CMS? Just Request a Quote to get started!

Global Concepts Charter School Rasies Awareness For Their Top Quality Educational Programs with a Fission Website

Fri, 08 Apr 2016 16:39:53 -0400

Global Charter School has a Custom Responsive Website Redesign

The staff at Global Concepts Charter School provide experiences and top quality educational services to develop positive attitudes for learning, leading to self-direction, responsibility, and community concern. They bring their educational services online with a redesign of their Fission CMS website which features a custom responsive redesign, a custom homepage with high quality images, graphics, and programming for event tracking, and a slider.

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About Fission CMS

Renovatio Has Your DNA Relationship Testing Covered with a New 360 CMS Website

Fri, 08 Apr 2016 16:34:47 -0400

Renovatio Brings Their DNA Relationship Testing Services Online with a Fully Responsive Design with a 360 CMS Website.

Curious about the design capability of a 360 CMS website? Look no further than Renovatio's new theme website. Their new design features unique branding, high quality images, and a unqiue set of graphics specific to their industry. Their website also features 10 pages of content populations, SEO optimization, and built in analytics.

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360 CMS

Are you Ready to Build a New Website with 360 CMS? Just Request a Quote to get started!

WNY's Local Lumber City Pizza Company Gets a Website Makeover on 360 CMS

Fri, 08 Apr 2016 16:29:31 -0400

Lumber City Pizza Gets a Full Responsive Redesign with a 360 CMS Website.

Lumber City Pizza offers pizza takeout and delivery services, as well as dine-in eating, a full bar, on-site banquets and drop-off catering for the good people of North Tonawanda. They bring their diverse set of services online with a 360 CMS website redesign which features a PC theme from our theme library, content population for 25 pages, built in site analytics, high quality images, and a direct order function for mobile phones.

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360 CMS

Are you Ready to Build a New Website with 360 CMS? Just Request a Quote to get started!

Accu-Fit Compression Garments Showcase Their Products Online with a New 360 CMS Website

Fri, 08 Apr 2016 16:23:55 -0400

Accu-Fit Compression Garments Helps Promote Healing with Their Wide Selection of Products on Their 360 CMS Website.

Accu-fit strives to help the residents of WNY regain control of their lives by promoting healing products that will help them in the present and future. They offer custom-made compression garments, diabetic shoes, and burn garments to help prevent detrimental side effects of your illness or condition. They bring their products online with a new 360 CMS website that features a PC theme from our theme library, content population for 6 pages, a full slider on the homepage, and built in site analytics.

Take A Closer Look

360 CMS

Are you Ready to Build a New Website with 360 CMS? Just Request a Quote to get started!

T & S Crop Services Brings a Wide Variety of Products and Services to Growers with A 360 CMS Redesign

Fri, 08 Apr 2016 16:01:23 -0400

Metro Environmental Has Environmental Remediation Covered with Their New 360 CMS Website

Fri, 08 Apr 2016 15:37:45 -0400

Metro Environmental Brings Their Environmentally Friendly Specialty Contracting Online with a New 360 CMS Website

Metro Environmental is a growing Western New York based specialty contractor doing enviromental remediation work concentrating on asbestos, demolition, mold, lead, and soil remediation. As an industry leader in on-site worker safetly, Metro has experienced tremendous growth through excellence in safety and excellent relationships with satisfied customers. They bring their services online with a new 360 CMS responsive website featuring a PC theme from our libraries, a custom homepage layout, content population for 10 pages, and a full slider on their homepage.

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360 CMS

Are you Ready to Build a New Website with 360 CMS? Just Request a Quote to get started!

Appleton Harbor Marketing Breaks Down the Difficult Task of Marketing to the Federal Government With Their New 360 CMS Website

Fri, 08 Apr 2016 15:30:44 -0400

Appleton Harbor Marketing Simplfies Marketing to the Federal Government with a New 360 CMS Website

Do you find marketing to the federal government for contracts difficult? Appleton Harbor Marketing fills those gaps because they have real insider knowledge and experience working directly with contractors. Their mission is to help build relationships with key personnel involved in the federal procurement system. Their new responsive web design on our Savannah CMS features a PC theme from our theme library, a ton of high quality images to give their website visual flavor, and content population for 8 pages.

Take A Closer Look

360 CMS

Are you Ready to Build a New Website with 360 CMS? Just Request a Quote to get started!