The Western New York Women's fund launched their new, updated website recently, with a new content management system that allows the organization to instantly communicate with members and donors alike. The organization, whose mission is to raise awareness of women's issues in all facets of life, needed a website system that allowed them to make updates and spread news quickly and easily, without relying on a tech staff.

Their new system, utilizing technology built by 360 PSG, allows Women's Fund staff to add updates to their website quickly and easily, maximizing their fundraising effectiveness and outreach efforts.

"Our new website is fresh and easy to maneuver, and provides us with good branding for outreach members and donors," said Brigid Doherty, director of the WNY Women's Fund.

"It certainly will help us with fundraising," she said. "We have lots of fundraisers and it's great to be able to put the pictures from that event right up on the website the next day. I just made changes on our homepage last night from my house. I'm surprised at how easy it is to do."

As part of the conversion process, WNY Women's Fund staff worked closely with the web developers at 360 PSG, a process that can be intimidating for many organizations. With continuous communication and new content control, this commonly difficult process was a low-stress operation.

"Working with 360 PSG was great - they were very professional and very responsive. They were great teaching me how to use the site effectively. It was a very hands-on experience and it was an incredibly enjoyable experience."

The WNY Women's Fund's website, with new functionality and their latest updates, can be visited at www.wnywomensfund.com

More information on the Fission Content Management System, the website publishing system utilized by the WNY Women's Fund, can be found at www.360psg.com.